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Sarah's Testing Stuff  

Last Updated: May 12, 2011 URL: http://demo.libguides.com/Sarahtest Print Guide RSS UpdatesShareThis

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NPR interview w/ poet Kay Ryan

 

RTB

Online
 

RTB2

Ads, Reels, Awards

Online

AdForum

For the most part, AdForum is a subscription service, but some ads can be viewed without subscribing. Content is international, and formats include, TV, print, and interactive.

 

ARTstor

Searchable database of more than 300,000 digital images and associated catalog data. ARTstor covers many time periods and cultures, and documents the fields of architecture, painting, sculpture, photography, decorative arts, and design, as well as many other forms of visual culture. Users can search, view, and download images.

 

Awards

The bodies that present advertising awards generally make some or all of the winning entries available online. Most award sites can be easily Googled using the organization name or award title. See, for example, Effie and Clio.

 

Hartman Center, Duke University

Acquires and preserves printed material and collections of textual and multimedia resources and makes them available to researchers around the world. The Hartman Center has a few large collections online. For the most part, the online collections cover specific subtopics in advertising from 1850-1950.

 

Library of Congress: American Memory

There are 6 advertising collections in the online American Memory project. Most of them cover the early 20th century, but they include extensive documentation of Coca-Cola television advertising from 1951 to 1999.

 

YouTube

Youtube does not (yet) have a specific category for advertising, but you know how it works. Search for a subject keyword paired with ad or commercial.

Subject Guide

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